Fast dispatch. Free returns. 14 day shoe satisfaction guarantee. We promise.

Free Full Potential Run Club Membership

Buy any pair of non-sale shoes and get a FREE Full Potential coaching pack, worth £20 a month!

Full Potential's coaches and experts review your personal information and select the right training plan for your goal, current fitness level and experience.

You will receive your weekly training plan with the opportunity to communicate with coaches and experts in regular, live online discussions.

The VIP Forum allows you to talk to other users and coaches.

As part of your membership you will have access to a growing number of video and audio clips that help keep you inspired and motivated, with practical guidance on a variety of subjects.

Terms and Conditions:
  • Applies to non-sale shoe purchases only.
  • Plans range from 8 weeks for a 5k target to a maximum of 16 weeks for a full marathon.

This is over and above your statutory rights, which are not affected.

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Official retail partner for England Athletics - enter your membership number to receive your discount

Official retail partner
for England Athletics

Full Potential - Sweatshop's Official Coaching Partner

Our official coaching partner

Voted Best Retailer in the Runner's World Personal Best Awards 5 years in succession

Voted 'Best Retailer'
5 years in succession